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Athlete Spotlight
Mbappé's €45M Content Empire Is Rewriting Football Media
France's most recognisable athlete has built a streaming-first production house that just signed its first major global distribution deal — and football clubs are already queuing to licence it.
Stories
Erling Haaland Is Building Norway's Boldest Athlete Tech Fund
The world's most lethal striker has quietly deployed €50M into Scandinavian health tech and climate infrastructure…
Gerard Piqué Is Rebuilding Football From the Ground Up
Kings League has gone from a viral experiment to a €200M media and sports property.
Lewis Hamilton Is Betting on What Comes After the Podium
From Formula 1 to non-alcoholic spirits and film — Hamilton's off-track empire is accelerating faster than…